Conducting surveys can help bloggers like you to gather feedback or answers and measure satisfaction from your readers. Survey tool can help get answers to some of the common issues that visitors may be facing.
Researchers and companies are used to conducting surveys to discover answers to important questions. These questions vary depending on the topics, format it was arranged and the survey tool or platform used.
Administering surveys was then a tedious and long process but now, online tools, whether paid or free survey tool, offer an easy to use platform to strategically plan and structure your surveys in the best way possible for you to receive accurate data. That’s why in this post, we’ll discuss why using one is an advantage for bloggers who wish to get to know their readers extensively.
Uncover answers with survey tool
Before you begin, you need to determine what you really want to know. It’s better to research first about your reader demographics, latest feedback or comments. It will allow you to gauge the level of interest that your content offers.
To measure how much your readers interact with the content you’re releasing, you can use a survey tool and run a multiple choice survey. In this way you’ll gather multiple responses from them.
Another essential thing to remember as a blogger is to learn about what interests your readers and respondents. Choose the questions that are important to them, so that they could provide meaningful opinions or comments. Consider using survey tools that will no longer confuse your survey respondents. It would be better if the tool thrives in this age of mobility. It means users can answer with comfort because your survey tool is responsive and designed to show on all devices. This may include mobile, tablet and desktop computers with sleek design and unobtrusive functionality.
Respondents are more likely to provide open and honest feedback when the method used is easy and comfortable. There are a number of surveys you can conduct. One of them is qualitative surveys that will give your readers the freedom of speech and be able to get to the “Why” of things. You can also attract your readers into answering your survey by providing a link after answering. This could be a link to a free e-book, webinar or a registration form.
Feel free to explore your options among a number of popular survey tools. Some are a little more complex, and some cost money. So, pick a tool that best fits your needs and your schedule. If you’re quite a busy person, pick a tool where you can just check their responses and create new scheduled surveys. This is where one will stop and the other one will run – automatically. This will provide you with a variety of answers from your readers giving you the opportunity to discuss important topics and interest.
Collect objective responses
Conducting surveys is an unbiased approach to decision-making. You can’t just rely on your preferences and feelings in creating content or decisions that might affect your readers. With survey tools, you can collate unbiased data and turn them into objective items you can consider when making a decision. By analyzing the results you’ve gathered, you can immediately address topics that are of importance for your readers and lets you avoid wasting your time and resources on keeping up with areas that don’t concern your market.
To achieve these objective responses, make sure your survey will not bore your respondents to finishing it. You want to make your survey fairly short, can be open-ended but still direct. Free survey tools also offer the feature where it doesn’t matter if users leave an unfinished survey because they can still continue exactly where they left off, the moment they step back on your platform. This saves so much of your readers’ time.
Analyze and Compare results
Once your survey has ended, it’s time to look at the results and acquire new insights. Study and analyze the information you’ve collated. Go for a survey tool that lets you download the data garnered and turn them into easy-to-read and analyze graphs or one that could easily get your responses straight to your inbox without the need to log-in which surely saves you precious time to do other stuff.
Analyzing and comparing the responses will provide you a quantitative basis for your readers’ overall satisfaction and help you track your progress and continue to provide even better content.
Surveys for bloggers are definitely important and truly a fantastic way to collect feedback from readers easily and quickly. This helps you measure your standard, how you’re doing well in terms of content creation and addressing the concerns of your market which undeniably leads you to developing more ways to excite them with the content you produce. Paid or a free survey tool is ultimately available across the web, you just have to find the best one because admit it, you can’t just go with the trend and release content with no point, this will just confuse you and your readers. The best way to find out exactly what your market wants to consume is to simply ask them. Make them feel that you recognize them and their opinion and insights are valuable to you.
Kyle Francis Ong is a freelancer with a knack for writing. While some writers prefer having a particular niche topic to write about, Kyle wishes to challenge himself to write for different ones. Specifically, he writes about niches tackling businesses, home improvement, beauty and fashion trends, and many other more.